The best packaging ensures food preservation, is easy to use and recyclable, and uses only as much packaging material as is necessary.
We have set ambitious goals for our packaging by the end of 2030:
- 100% recyclable packaging
- 80% of packaging renewable or recycled materials
The primary purpose of packaging is to protect foods. A good package is part of ensuring quality and product safety. Functional packaging also reduces food waste. We take many aspects into account in our packaging development work. In addition to the key goals, i.e. recyclability and the reduction of plastic and carbon footprint, choices are influenced by many things, such as the food shelf life, functioning and attractiveness of packaging, recyclability of material, and packaging and recycling costs.
